Mr. Peterson has extensive experience in building and operating healthcare and technology companies. Prior to Genoa, Mr. Peterson was Senior Vice President of Marketing and Data Services with HealthNexis LLC, a company designed to improve contract management and collaboration between healthcare manufacturers, distributors, buying groups and providers.
Prior to HealthNexis, Mr. Peterson was co-founder and COO of Embion, Inc., a supply-chain management company providing procurement automation for medical clinics.
Before working at Embion, Mr. Peterson had various leadership roles at Chronimed, a specialty pharmacy and with Ingenix, the outcomes and clinical trials business unit of United HealthGroup. At Ingenix he was Vice President of Sales for the economic and outcomes research division.
Mr. Peterson has a Bachelor of Science in pharmacy from the University of Minnesota. His pre-pharmacy coursework at the College of Saint Thomas in St. Paul, Minnesota, included a computer science emphasis.